SEO for CBD Companies – What They Don’t Want You To Know.

Bringing on an SEO who isn’t ready for cannabis’ highly competitive search engine arena is costing millions of dollars in lost revenues for your company. As you’re reading this blog, there are people around the world are researching CBD products they want to purchase. If your domain isn’t in the correct position, you’re out of luck, you’re losing customers day in, day out.

People are purchasing directly from your competitors and they’re using search engines, and there’s no way you can reach into your monitor and switch the results is there? The source code is protected by high tech equipment and guards, storming the servers like an Area 51 raid could be fatal.

There are few people around the world who hold the correct keys of knowledge, capable of unlocking a search engine and harnessing the attention of entire nations.

SEO strategist DeAndre Dodge, who opened the search engine floodgates for Global Cannabinoids, virtually growth hacking the company from a startup to a globally recognized leader for wholesale and bulk CBD products, has announced that his team is opening their doors to new applicants.

“By working together with the Global Cannabinoids’ Chief Business Developer, Ryan Lewis and his team, we have generated over 50,000 inbound B2B leads using SEO, resulting in multiple millions of dollars in revenue.” said DeAndre Dodge, founder of Energize Marketing.

There are only 10 positions on the first page of Google, and over 95% of visitors don’t venture past page 1, which makes positioning an absolutely crucial aspect in SEO.

“Every day we see competing agencies using tactics that are outdated, and with the June core update released in 2019, there’s never been a more exciting time to swoop in and capture valuable visitors for our clients.” continued DeAndre.

Starting in June 2019, a new website grading system has been put into effect, and many website owners who have been negatively effected are scratching their heads as to what they’ve done wrong.

“Beginning with a flawed strategy can result in a complete catastrophe in the search engines. Spam simply doesn’t work anymore. Common back-linking strategies used among agencies are resulting in ghost and manual-action penalized websites.”

SEO information to avoid.

“If there’s one thing I’d like you to walk away with after reading this message is that the majority of information shared on social media like Youtube and mainstream SEO blogs aren’t meant to help you rank your site above the search engine elite. In fact, if you follow their guides step by step, chances are you’ll end up in a worse position.” noted DeAndre.

“What often occurs is someone finding a temporary loophole in the algorithm, shares it on the internet, usually for a fee. Then, as a horde of SEOs jump to capitalize on the information, the resulting footprint of activity is registered within search engine grading systems, and the technique is thereafter devalued and becomes worthless and begins to have a negative effect. This is what commonly happens when you see a website ranking one moment, and the next moment its missing.”

How will leveraging proprietary information will bring you success?

“If a search engine company with proven results refuses to share their strategy, chances are they have something they don’t want replicated by other people. This is what Energize Marketing does and we’ve had tremendous success with the web properties that we own, and the web properties that our clients own.”

How Long does SEO for CBD companies take?

This is a question that’s determined case by case. If you want the cold, hard truth, this industry is so competitive that if your company stopped its SEO campaign entirely, then your website is bound to be overthrown from its position by rivals. There’s just too much money to be made in this industry to be letting your guard down.

How much money can you make with SEO?

The equation that you’ll want to write down is this. Traffic + Conversion + Sales. If you have visitors and they’re not turning into customers then your focus should be on creating a more compelling offer. There are several CBD websites bringing in 20,000 viewers a month. If only 5% converted on a $120 bottle of CBD, then that would amount to $120,000 generated by new visitors. Then we would want to calculate in the amount of recurring visitors

How to avoid blowing your SEO budget

Each SEO will allocate their resources based on their skill level. There’s a huge difference between how a beginner spends an SEO budget and how a seasoned veteran spends their SEO budget. Each person could receive the same amount of money and achieve vastly different results.

Common Pitfalls

Well, we’ve all heard the saying “We get what we pay for,” right? And this common saying applies to search engine optimization 100%. Often people will learn the hard way and purchase the cheapest SEO they can find, and after their website receives a penalty they either quit, or try again with another domain.

Purchasing links is the most common pitfall people fall in, this is against all the terms of service and algorithms are very smart these days with their ability to detect link farms and demote their authority.

“There are always new buzz words being generated by SEO providers to market their services, among the most popular buzz words in 2019 are Guest posts and PBNs, both of which I’ve tested and found ineffective and a waste of resources,” said DeAndre.

“There’s not a single rival company who has been able to overcome our client’s rankings by using methods like guest posts, 2.0’s and PBNs,” a chuckle escapes his lips. “I laugh because that’s really all most of them know how to do, and the strategy I’ve developed places our clients a different league all together. Well, you wouldn’t tell your competition how to defeat you, would you? There’s so much more to these search engines than what the media and even our own minds will lead us to believe.”

Then who do we trust?

Continuing onward, “If you’re in the cannabis industry, PBNs and guest posts are the quickest way to blow your budget and have only peanuts to show for it, because now you’re head to head with my team, the team with the proprietary technology that’s been proven to play a key role generate millions of dollars in revenue. When you’re competing at the highest levels of the search engine, the entire playing field changes.”

When stakes are high and the reward is large, trust the experts who have demonstrated their remarkable ability on the playing field, where the pressure to perform is at peak, and the margin for error is non-existent.

On-Page Optimization

This is step 1 after the domain is resolving to the server the files are hosted on. There are a million different ways to get this step wrong. We’ll outline the 5 most common mistakes.

  • Titles
  • URL
  • Content
  • Code
  • Linking

These bullet points contain the 5 basic steps of on-page SEO. Within each basic step are more advanced steps that aren’t covered in this post. If you’re curious if you’ve forgotten something or if your SEO isn’t working then you can contact DeAndre here.